Brands that work in every language and culture.

Through cultural and linguistic screening, our international brand validation helps you prevent branding disasters.

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  • Demonstrate Your International Expertise
  • Grow Repeat Business and Referrals
  • Become a Trusted Partner

You don't want a brand that offends.

Creating the right brand name and logo is hard even under the best circumstances, let alone with time and budget constraints.

But, failing to validate brand candidates for cultural fit leads to offense, cultural confusion, and branding disasters. Choosing the right brand requires thorough research… and cultural and linguistic expertise.

Thankfully, there’s a fast, easy and affordable way to validate global brand candidates, reinforcing your expert reputation.

Choosing the right brand requires thorough research… and cultural and linguistic expertise.

With more than 28 years of experience, TravelingBrand does the international due diligence for you.

We have prevented more than 200,000 global branding catastrophes, guiding identity experts toward names and logos that bring international success.


90 countries and 200 languages

Clients are world leaders in branding, advertising, marketing, and law

200,000+ brand candidates validated

TravelingBrand has helped thousands of brands launch successfully.

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It’s easy to get started.

Step 1

Free Consultation

We identify risky holes in your current branding process, review your requirements, and provide you with a proposal.

Step 2

Validation Magic

Does this brand mean something amazing? Something terrible? Our dedicated team handles the validation process with our specialists (real humans) across the world!

Step 3

The Big Reveal

TravelingBrand delivers a comprehensive analysis of the evaluated names, logos, and a personal video overview. Still have questions? We’re just a call away.

Get the linguistic and cultural guidance you need from TravelingBrand.

IdentityFilter™

Basic analysis to determine which brand candidates from your initial long list might work in the specified cultures, countries and languages.


Global Brand Evaluation™

Comprehensive analysis of brand names and logos to determine which brand names and their associated logos can work in your targeted languages and countries.


SayItWrite™

Learn how name candidates are pronounced and phonetically written in target markets to help you avoid regulatory and trademark obstacles.


Translation

Localize taglines, microsites and other collateral to ensure perfect messaging in every market.

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